Modern benefits with Alan

Alan brings health insurance into the modern era in Canada

Hello Canada, we’ve arrived!

We’ve got big news (as you’ve seen on BetaKit). Alan, the fast‑growing health insurer from Europe, is officially live in Ontario and Alberta. We’re the first new health insurance carrier to launch in Canada since 1957. That alone feels like a win for anyone who’s ever wrestled with paperwork, hidden fees, or phone trees just to set up employee benefits.

Alan brings health insurance into the modern era in Canada
Author
Editorial TeamAlan Canada
Updated on
25 April 2025
Author
Editorial TeamAlan Canada
Updated on
25 April 2025
Share this article

Why Canada? Why now?

Canada’s group health market has stayed the same for decades. Three insurers control roughly 75 percent of the market. Small businesses end up paying about 30 percent fees every year just to get coverage - one of the highest loss ratios in the world .That’s because the system relies on brokers, paper forms, and complex pricing. Technically it works, but it doesn’t feel fair or modern.

We saw how challenger banks like Wealthsimple and Neo Financial shook up Canada’s finance sector. Now it’s time for health insurance to catch up. By removing brokers and paperwork, we charge only 15 percent fees, giving teams a 50 percent step‑change in cost savings. Our fully digital approach cuts the incumbent costs in half. 

Our parent company, founded in France in 2016, grew to €4 billion in valuation and over €500 million in annual recurring revenue in Q1 2025. Alan serves 35,000 customers across a €2 trillion market, and we’re growing 50 percent year over year. That track record tells us something: simplify, digitize, and focus on transparency, and people will notice.

Our first product in Canada: Fully digital group health insurance

Today, Canadian startups and small teams can finally buy and manage group health insurance entirely online. No brokers. No phone calls. No PDFs to print, sign, scan, and fax back. Here’s how it works:

  1. Pick a plan in minutes. Our most balanced plan, Alan Bear, covers all the essentials for $100 CAD per person, per month.
  2. See your costs upfront. You won’t find hidden administration fees or surprise rate hikes.
  3. Sign up online. Enter four data points, click “Confirm,” and you’re pretty much covered!

What this means for Canadian small businesses

  • Lower costs, better budgets. At roughly 15 percent below the incumbents’ average fees, teams can redirect savings into hiring, R&D, or simply a nicer coffee setup.
  • Transparency you can trust. Every line on your coverage table is explained in plain language. You won’t need an insurance dictionary to understand what you’re buying.
  • Speed of service. Gone are the days of waiting weeks for broker follow‑up. Our digital platform handles it all instantly.

Where we’re available and where we’re headed

Breadth of coverage

Right now, our most balanced coverage plan, Alan Bear, is live in Ontario and Alberta. It’s the plan most startups need to cover essentials at $100 CAD/person/month.

Before mid‑summer, we’ll introduce our premium plan, Alan Marmot, with extra benefits like enhanced mental‑health support and faster claim turnaround. After that, we’ll roll out a more basic plan, Alan Chipmunk, for teams who want core coverage at the lowest possible price.

As for geography, we’re in ON and AB today, coming to BC in mid‑summer, and Québec before the end of 2025.

Prevention, not just coverage

Insurance shouldn’t wait until something goes wrong. Alan’s app will innovate to include care programs that help your team stay healthy. Early mental‑health check‑ins, back‑pain routines, and more can drive 50 percent higher engagement in preventive care. That means fewer claims, happier teams and employees, and a model that challenges the “file‑and‑forget” norm of traditional insurers.

What’s next?

We’re just getting started! As we roll out in BC and Québec, we’ll keep adding features that matter to your team: faster reimbursements, on‑demand care support, and more tools for preventive health.

If you’re ready to try something different, we’d love to show you around.

Learn more about Alan Canada and see how easy group health insurance can be.

Published on 23/04/2025

The best digital health insurance

Get started with Alan now